Meet the Founder
Hi, I’m Rosie — and this is why I started The Happiness Co.
In 2022, I was recovering from a long hospital stay and navigating a tough chapter with my mental health. I went looking for a self-care box that felt personal, but what I found was disappointing.
Most companies treated "extra" needs—like dietary requirements or specific emotional support—as an add-on or an inconvenience. It felt like inclusive care came with a price tag. I knew it didn't have to be that way.
At the time, I was studying Business at the University of Hertfordshire. A module on innovation gave me the push I needed to turn my experience into a better way of doing things. After winning a business competition and securing funding, The Happiness Co was born in June 2022.
Why we do things differently
I built this company to remove the barriers I faced. To us, inclusivity isn't a "bonus feature"—it’s the foundation.
- No Hidden Costs: We never charge extra for dietary, emotional, or social needs.
- Thoughtful by Design: Our boxes are built to be budget-friendly and accessible to everyone.
- Support for Every Story: Whether you are healing, growing, or just need a win, you belong here.
What started as a personal journey is now a mission to make happiness a habit for everyone. I’m proud to build this community with you, one gift at a time.
With love,
Rosie 💛 Founder, The Happiness Co
